Assignment Flyer Design

Objective

The goal of this user research was to design an engaging and informative one-pager that enhances students' understanding of The Jungle Book through clear structure, interactive elements, and visually appealing content.

Target Audience

• Primary Users: Middle school and high school students studying The Jungle Book
• Secondary Users: Teachers and parents assisting students with literature studies

Research Methods

User Interviews

• Conducted discussions with students to understand their challenges in grasping themes, character relationships, and symbols in literature.
• Teachers provided insights on what aids comprehension and retention.

Competitor Analysis

• Reviewed existing literature study guides to identify usability gaps.
• Found that many resources were text-heavy, leading to reduced engagement.

Usability Testing

• Tested early wireframes with students to observe how they interact with content.
• Gathered feedback on readability, navigation, and engagement levels.

Key Findings & Solutions

Hierarchy & Readability

• Students found it difficult to scan long passages for key insights..
• Solution: Designed a structured layout highlighting themes, symbols, and character insights in a scannable format.

✅ Engagement

• Traditional study materials lacked interactivity, making learning feel passive.
• Solution: Used a concise, conversational tone with visually engaging elements to make learning fun and interactive.

✅ Navigation & Flow

• Users needed a clear way to follow the timeline and character connections.
• Solution: Created an intuitive design that guides users through relationships, themes, and key events effortlessly.

Outcome

The final design enhances comprehension through visual storytelling, structured information, and an engaging user experience. This approach transforms literature learning into an interactive and enjoyable journey.